We have always been pleased and proud to be part of the Sainte Foy Bordeaux appellation – a couple of rungs up the ladder from generic Bordeaux in quality (and price) terms. The problem has been, as Sainte Foy is such a small appellation, with only around 20,000 hectolitres of wine produced (there’s around 2.5m in Bordeaux overall) and 35 or so producers, we never had the size nor money required to effectively compete for recognition in the marketplace. Now, however, after about 3 years of work, we are officially part of the family of ‘Cotes de Bordeaux’ which has pulled together the appellations of Cadillac, Castillon, Francs, Blaye and now Sainte-Foy into one sizeable, efficient and quality minded appellation with around 1,000 producers, about 15% of Bordeaux.
This is great news, and opens more doors for us. The rules have been tightened too, meaning better quality overall, but a bit of work (and, as ever, investment) on our side. Keep an eye out for this family of appellations under the Cotes de Bordeaux umbrella – it is where the real value is going to be found in Bordeaux, between the more basic generic Bordeaux and fine (but expensive) high end appellations.